Written by Daniel Davis
This blog collects some of the writing I have done in my career. I think it shows my versatility, as over the years I've written in many styles for many audiences. Included are samples of my marketing copywriting, sports writing, humor pieces, music blogging, and descriptive writing for visually impaired audiences.Shark Ninja Copy Writing
I joined industry-leading appliance maker SharkNinja in 2015 as a Technical Writer and Editor. I've written marketing copy for the web, packaging, and printed collateral.
Marketing copywriting for e-Dialog
As a Quality Assurance Editor at e-Dialog and eBay Marketing Solutions, I edit digital marketing communications for clients such as Golf Galaxy, the NHL, Avis, CVS, Dell Computer and many others. I've also done some copywriting as well, for clients such as Discover and Avis, but primarily for NFL.com, one of our most prestigious clients.
NFL.com emails are mostly images and links, so the subject line is very important. I've written many subject lines for the NFL.com mailings, and the client has been pleased with the creativity and the email open rates for the subject lines I've written for them.
Descriptive Writing for Blind and Visually Impaired Audiences
At WGBH Public Television in Boston, I worked for over a decade as a Writer/Editor for the Media Access Group. Our mission was to make television programs, films, websites, educational videos, museums and theme parks accessible for blind and visually impaired audiences.
I wrote and edited scripts for video description, weaving narration of the program's characters, events and settings into the show's soundtrack. This kind of writing demands accuracy, creativity and the ability to communicate clearly in a variety of styles to a very specific audience.
Sports Journalism for SportsOfBoston.com
I wrote for the local sports site SportsOfBoston.com from 2009 until 2012. I contributed sports news articles, humor pieces, polls and live blogs, primarily covering the Red Sox and Bruins, and occasionally national or international sports stories. I usually offered a humorous, fun take on sports, rather than the standard serious tone of most sports coverage.
Music Writing for Examiner.com
I covered the indie rock scene in Boston for the site Examiner.com from 2009 until 2012. I mostly wrote previews of upcoming concerts, with the occasional interview or review mixed in.
While writing for Examiner.com, I tried to cover smaller club shows by lesser-known bands that deserved more attention, rather than focus on the big, expensive shows that every other site covers. My goal was to highlight shows that would interest my music-loving friends and other readers, and hopefully steer them to some good music that they otherwise might have missed.
Humor writing for online magazines
Over the years, I've contributed humor pieces to several sites, including Mcsweeneys.net and YankeePotRoast.org.
